Data-driven insights into retail consumers

Industrial and Manufacturing Engineering: Master's of Engineering Manuscript

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Work Title Data-driven insights into retail consumers
Access
Penn State
Creators
  1. Shashank Balasubramanya
Keyword
  1. Basket analysis
  2. RFM analysis
  3. Apriori algorithm
  4. Customer and market segmentation
  5. Clustering
  6. Data mining
License All rights reserved
Work Type Research Paper
Publication Date 2018
Deposited May 21, 2020

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Version 1
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  • Created
  • Added IME_MS_Paper_S_Balasubramanya_2018_Data-Driven_Insights_into_Retail_Consumers_Prabhu.pdf
  • Added Creator Shashank Balasubramanya
  • Published