The “big red bull” in the esports room: Anti-doping, esports, and energy drinks

In this paper, I examine the theoretical foundations of esports anti-doping policies. Specifically, I focus on the health- and integrity-related arguments on which esports organizations rely to justify their anti-doping efforts and how the arguments relate to esports organizations’ partnership with energy-drink companies. First, I briefly explain the creation and development of anti-doping policies in esports. Subsequently, I identify the theoretical foundations of such policies. Then, I expound how the commercial partnership between esports organizations and the energy-drink industry may impact esports anti-doping theoretical underpinnings. I conclude by critiquing this partnership.

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Work Title The “big red bull” in the esports room: Anti-doping, esports, and energy drinks
Access
Open Access
Creators
  1. Francisco Javier Lopez Frias
Keyword
  1. Anti-doping
  2. Ethics
  3. Energy drinks
  4. Video games
  5. esports
License In Copyright (Rights Reserved)
Work Type Article
Publisher
  1. Performance Enhancement and Health
Publication Date January 24, 2022
Publisher Identifier (DOI)
  1. https://doi.org/10.1016/j.peh.2021.100205
Deposited July 21, 2022

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Version 1
published

  • Created
  • Added 1-s2.0-S2211266921000207-main.pdf
  • Added Creator Francisco Javier Lopez Frias
  • Published
  • Updated Keyword, Publication Date Show Changes
    Keyword
    • Anti-doping, Ethics, Energy drinks, Video games, esports
    Publication Date
    • 2022-02-01
    • 2022-01-24
  • Updated