Strategic needs assessment for the Human Resource Development Program at Al Akhawayn University in Ifrane

The purpose of this study was to improve the HRD program at Al Akhawayn University in Ifrane by assessing its strengths and challenges as well as developing its vision. In addition, the main outcome of the Needs Assessment project was to develop future directions of the program. We conducted this study by exploring nine different areas that make up the HRD program as a whole. Our main research areas were course offerings, career development, external and internal communication, enrollment, instructional approach, exchange programs, internships, students experience, and international standards Five major groups participated in the study and each group was divided into subgroups, except for the HRD professionals. The student group comprises of students majoring or minoring in HRD, peer advisors, HRD freshman students, HRD student representative. The alumni group is subdivided into consulting firm employees, HRM staff, HRD staff, and graduate students. Faculty includes HRD faculty, SBA faculty, SHSS undergraduate coordinator, VPAA, Dean of SHSS. The staff group incorporates Enrollment staff, the program manager, and AUI Career Services manager. This study mainly used two data collection tools namely surveys and interviews. Surveys were administered to HRD minors and majors whereas all the remaining groups or subgroups responded to interviews. Phone or Skype interviews were used for alumni and HR/HRD professionals. Face-to-face interviews were conducted with sophomore students, staff, as well as faculty groups. By analyzing the data provided by different stakeholders, one of the goals of the study was to identify patterns that were used as a basis to come up with recommendations. The completion of this project allowed us to determine the specific needs of each participant concerning the HRD program, close the deficiencies that hinder the efficiency of the current HRD program, and offer a newly improved HRD program that fits the needs of its members as well as the job market and competes on an international level and fit the international HRD standards.



Work Title Strategic needs assessment for the Human Resource Development Program at Al Akhawayn University in Ifrane
Open Access
  1. Hyung Joon Yoon
  1. Al Akhawayn University
  2. human resource development
  3. needs assessment
License All rights reserved
Work Type Report
DOI doi:10.26207/y715-k579
Deposited September 04, 2020




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